CLIENT: SICKKIDS
The Hospital for Sick Children, in Toronto, Canada, is a world leader in children’s healthcare. But like any charity, it can be overlooked during the hectic holiday season. So in an effort to raise donations, we created an online video using the extra footage we captured during the “Better Tomorrows” campaign.
Paired with Coldplay’s “Fix You”, this film paints a picture of all the amazing, inspiring, and sometimes heartbreaking things that happen every day inside the walls of the SickKids Hospital.
RECOGNITION
Cannes Lion | One Show